The Underwear Expert – Wide Waistbands

“…while these largely provide men with underwear of a sporty fashion, a little extra elastic can do a lot more than add some masculine style. Longer measurements in the elastic department appeal to brand-conscious men keen on representing their fashion sense. Underwear designed with wide waistbands can also use the extra elastic for a more contoured fit that’s […]

May 13, 2015 | Posted in Press

The Underwear Expert – Rising Brand

“The founders envision ‪#‎dirtsquirrel‬ as “a premium-casual brand that normalizes provocative behavior.” That’s exactly what you get with Dirt Squirrel’s Black Mesh Boxer Brief. It’s a Friday night, gonna-get-lucky pair of underwear you’d admit owning to your friends – hell, maybe even a first cousin.” More at: Picture from

May 5, 2015 | Posted in Press

The Underwear Expert – Floral Print in Bloom

Men’s apparel designed with floral prints became a prominent style about a year. Embraced by the younger generation of guys, modern floral prints took on the attitude of modern hipsters. But not entirely, because floral prints also found there way into formalwear, most notably on ties and button-down shirts, some of which used the floral for bold cuff and […]

March 20, 2015 | Posted in Press

Beautiful Mag – Into the Woods

The team of Flash Avenue Studio gives you a little taste, in a fashion/underwear shoot featuring Andrew Morrill and Dirt Squirrel underwear. Dirt Squirrel is both sexy and masculine and has the perfect name to position yourself as a Metrojack, conveniently printed in big lumber style inspired type on the waste band, so you can […]

January 22, 2015 | Posted in Press

Bust a Nut for Out-of-This-World Dirt Squirrel Galaxy Boxer Briefs

“Wearing awesome underwear should be the everyday, not just for special occasions. Affordable, sexy, and comfortable underwear are always in style, and when they have a fun print and are made of soft, natural material, they are even more incredible! The new Galaxy Boxer Briefs from Dirt Squirrel will have guys gazing at your package all night […]

August 14, 2014 | Posted in Press

Dirt Squirrel White Briefs; Made for Dirty Guys

“Tighty whities. They are an essential part of every gay man’s underwear inventory. We’re not talking basic Fruit-of-the-Loom either. Sexy, white briefs that scream you’ve got a big package, a perfect ass, and you’re ready to go get dirty! When it comes to finding a pair of tighty whitey’s, you want to find a pair that […]

August 14, 2014 | Posted in Press

Dirt Squirrel Summer 2014 Collection

“I’ll let you in on a tidbit about myself – when getting ready for a night on the town I often think about what underwear I’m going to wear prior to anything else! Further proving the utmost importance of a good looking pair of underwear are Daniel Lypchuk and Wade Hopwo, the founders and creative […]

August 13, 2014 | Posted in Press

Win a Work’s Week Supply of Dirt Squirrel Underwear

“Established in late 2013, Dirt Squirrel has endeavored to become a provocative and premium-casual lifestyle brand that is committed to the orgasmic evolution of men’s underwear. A homage to the 90s while reveling the now, Dirt Squirrel aspires to capture the essence of boldness and nostalgia of simplicity and shove it right down your pants. Reasonably […]

August 9, 2014 | Posted in Press

Homoculture May 2014

“It is a commonly acknowledged truth that clothes make the man, but when people say that, are they thinking just of the designer jeans and the logo on the shirt? A new Vancouver based underwear company, Dirt Squirrel, has a vision that definitely starts at the very first layer that you put on”. See more […]

June 2, 2014 | Posted in Press

Gay Vancouver March 2014

Full article available at: Excerpt: Unless you’re going commando, underwear is one of those necessities of life, but long gone are the “tighty-whiteys” that your father used to wear (unless of course you’re wearing them ironically).  The latest entry into the underwear market, Dirt Squirrel, comes from two Vancouver friends Wade Hopwo and Daniel […]

April 17, 2014 | Posted in Press

Vancouver Sun April 2014

Excerpt: Dirt Squirrel underwear brand is ‘a little sassy and encourages people to step out of their comfort zones in order to bring the underwear to life.’ Q How would you describe your line? A (Dan): Dirt Squirrel is liberal, fun and sensible with a bit of an edge. We have endeavoured to create something […]

April 17, 2014 | Posted in Press

Vancity Buzz February 2014

Full article available at: Excerpt: Men are beginning to realize taking care of their business is a head-to-toe, outer to inner layer process. But here’s a wake-up call: underwear is the foundation of your appearance and if you are garbed in garbage, it has a funny way of seeping out to the surface and affecting […]

April 16, 2014 | Posted in Press

Homorazzi March 2014

Full article available at: Excerpt: There are two things I never feel guilty spending money on: local businesses and great underwear. Move over Andrew Christian there’s a new player in town! Introducing Dirt Squirrel, a Vancouver based company that promises to “protect your nuts” with their line of high-end men’s underwear. Two adorable boys, Wade […]

April 16, 2014 | Posted in Press